About

Over 25 years of experience & passion

ShoeStore was founded in 1998 by Jan and Maria Kowalski, who dreamed of creating a place where everyone could find the perfect footwear that combines style, quality, and comfort.

We started as a small family shop in the centre of Warsaw. Today, after more than two decades, we are one of the leading footwear retailers in Poland, with 15 physical stores and a thriving online shop.

Our mission is to provide customers with the highest quality footwear that not only looks great but also offers exceptional comfort. We collaborate with renowned manufacturers from around the world, carefully selecting each model that enters our range.

Meet the people who make Beshoes

Behind the success of ShoeStore is a team of enthusiasts for whom footwear is not just a job, but above all, a passion. Meet the people who ensure that every customer finds the perfect shoes for themselves.

Jasmine Warm

Shoes Designer

Mia Clarks

Shoes Designer

Tom Kowalski

Founder & CEO

Elle Kowalski

Founder & CEO

What sets us apart

At ShoeStore, we believe that everyone deserves shoes that are not only beautiful but also durable and comfortable. Our philosophy is based on several fundamental values.

How our collections
are created

Each ShoeStore collection is the result of months of work by a team of designers, craftsmen, and comfort experts. Discover the process that takes you from the first sketch to the finished product.

AUTUMN/WINTER 2025

Elegance Premium

SPRING/SUMMER 2025

Casual Premium
Customer opinions

Awesome!

4,9

2,137 VOTES

  • The most comfortable shoes I've ever worn. I recommend them to anyone looking for all-day footwear.
    Joanna C.
    Aurix
  • Great quality, very comfortable. The only downside is a slightly longer break-in period.
    Sue Z.
    Sorelli
  • Elegant and very stylish. I've received many compliments. I recommend it!
    John T.
    Klyne
  • A strong brand differentiates a company from its competitors and creates a lasting impression in.
    Emily Y.
    Vardon
  • Unlike traditional ads, native ads match the form and function of the surrounding content, making them.
    Eva G.
    Lunéa
  • Influencer marketing leverages the reach and credibility of popular figures to promote products and services, effective social.
    Bruno E.
    Aurelian